• Brand It, Tell It, Sell it is a great course to go on. Well worth every penny.
    Sarah Bruce, Angels & Ledgers
  • Your down-to-earth, no-nonsense approach left me with plenty to think about.
    Gaynor Armitage, Giess Wallis Crisp
  • very word of advice is an absolute golden nugget and so darned right!
    Carolyn Godlee, The Cutting Hill Clinic
  • The information that I have gained from the course has been invaluable for my business.
  • If you use Mike Newman, he will bring a huge amount of integrity, honesty and absolute determination to get you, the client, the right answer.
    Steve Parish, TAG Worldwide

Creating business values that count

A strategy module focused on creating business values that count

Creating business values that count is not a luxury: it is a business essential. Business values should underpin everything your business does, from how it communicates to staff and customers, to your processes and procedures.

In this module, Creating Business Values that Count, we explore with you what it is that makes you unique. We delve into what exactly makes your business what it is, and what it stands for, using original brand values tools such as our Brand Compass.

After creating business values for your organisation, we spend time looking at how these should most appropriately be shared and owned by the whole of your business so that they live and breathe and continue to define and lead your business.

By creating business values that count, you will be creating a business that counts.

Who's it for?

  • Businesses that would benefit from refocusing their aim
  • Businesses who struggle to define themselves as different from their competitors
  • Businesses who have grown quickly or have a significant proportion of new staff
  • Businesses who want to understand how best to engage prospective customers

What you get?

  • A two and a half hour highly practical, creative session focused on your business
  • A chance to create a robust platform built of values that will propel your business forward
  • A set of business values that will provide clarity and focus for staff
  • A reason for customers to engage on a deeper level with your business

Similar training modules that you just NEED to know about...

Brand It, Tell it, Sell It

The most comprehensive one-day brand and sales training course that will transform the way you talk about your business, how you understand your target markets and how you plan to execute your sales approach.

Creating a Bold Business Vision

Creating a bold business vision is essential as part of your planning to give your business momentum for growth

The Business Growth Package

This two-day workshop brings together for the first time all of The Allotment's most effective business planning and growth tools in one place, so that you can create the framework and plans you need to achieve the business growth that you want.

Brand and Deliver

Your brand is a powerful asset, if you spend time understanding just what it stands for and how it makes you unique.

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