• I would recommend The Mighty Marketing Module to any SME business owners.
    HB Accountants
  • The Get Growing programme made me think about our business from a different angle.
  • Mike's one of the good guys. He talks the talk but then makes a point of delivering and I'm happy to recommend The Business Allotment to anyone.
    Richard Jimminson, Premier Foods
  • The information that I have gained from the course has been invaluable for my business.
  • I would recommend Brand It, Tell It, Sell It - it inspires confidence that sales need not be intimidating.
    Pam Charman, FM Group

Creating business values that count

A strategy module focused on creating business values that count

Creating business values that count is not a luxury: it is a business essential. Business values should underpin everything your business does, from how it communicates to staff and customers, to your processes and procedures.

In this module, Creating Business Values that Count, we explore with you what it is that makes you unique. We delve into what exactly makes your business what it is, and what it stands for, using original brand values tools such as our Brand Compass.

After creating business values for your organisation, we spend time looking at how these should most appropriately be shared and owned by the whole of your business so that they live and breathe and continue to define and lead your business.

By creating business values that count, you will be creating a business that counts.

Who's it for?

  • Businesses that would benefit from refocusing their aim
  • Businesses who struggle to define themselves as different from their competitors
  • Businesses who have grown quickly or have a significant proportion of new staff
  • Businesses who want to understand how best to engage prospective customers

What you get?

  • A two and a half hour highly practical, creative session focused on your business
  • A chance to create a robust platform built of values that will propel your business forward
  • A set of business values that will provide clarity and focus for staff
  • A reason for customers to engage on a deeper level with your business

Similar training modules that you just NEED to know about...

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The Business Growth Package

This two-day workshop brings together for the first time all of The Allotment's most effective business planning and growth tools in one place, so that you can create the framework and plans you need to achieve the business growth that you want.

Marketing with Muscle

Marketing with muscle is not about big budgets: it is simply about understanding how to talk to each of your customer types with the right message in the right way.

Action Planning your Business

Action Planning your Business is the missing link between your business today and the vision and goals you have for your future business, giving you a step-by-step map to success.