• I would recommend The Mighty Marketing Module to any SME business owners.
    HB Accountants
  • My mind is whirling with opportunities.
  • Brand It, Tell It, Sell It provides you with a sales model that you adapt to what feels right for you and any situation.
    Caroline Stagg, Keeble Brown
  • Mike's one of the good guys. He talks the talk but then makes a point of delivering and I'm happy to recommend The Business Allotment to anyone.
    Richard Jimminson, Premier Foods
  • Mike helped Signet to re-evaluate and adapt our marketing process, supported the team and improved the value delivered by our marketing suppliers, I enjoyed working with him.
    Colin Wagstaffe, Signet

Creating business values that count

A strategy module focused on creating business values that count

Creating business values that count is not a luxury: it is a business essential. Business values should underpin everything your business does, from how it communicates to staff and customers, to your processes and procedures.

In this module, Creating Business Values that Count, we explore with you what it is that makes you unique. We delve into what exactly makes your business what it is, and what it stands for, using original brand values tools such as our Brand Compass.

After creating business values for your organisation, we spend time looking at how these should most appropriately be shared and owned by the whole of your business so that they live and breathe and continue to define and lead your business.

By creating business values that count, you will be creating a business that counts.

Who's it for?

  • Businesses that would benefit from refocusing their aim
  • Businesses who struggle to define themselves as different from their competitors
  • Businesses who have grown quickly or have a significant proportion of new staff
  • Businesses who want to understand how best to engage prospective customers

What you get?

  • A two and a half hour highly practical, creative session focused on your business
  • A chance to create a robust platform built of values that will propel your business forward
  • A set of business values that will provide clarity and focus for staff
  • A reason for customers to engage on a deeper level with your business

Similar training modules that you just NEED to know about...

The Get Growing Programme

This programme comprises three 2 hour workshops packed full of original, creative tools and content designed to help your business grow. The workshops cover brand, customer and plan - essential foundations for SME growth. We run the programme as open training, meaning that you also get peer support and review from a range of other business owners around the table.

Marketing with Muscle

Marketing with muscle is not about big budgets: it is simply about understanding how to talk to each of your customer types with the right message in the right way.

Creating a Brilliant Business Story

Creating a brilliant business story is an essential tool for your business tool kit and is one of the most effective ways of engaging potential customers with your business.

Creating a Bold Business Vision

Creating a bold business vision is essential as part of your planning to give your business momentum for growth

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