• Jodie has an excellent knack of unravelling our complicated thought processes.
    Pam Charman, FM World
  • Brand It, Tell It, Sell It is a fun, useful course with excellent communicators and clear experts in their field.
  • The Get Growing programme made me think about our business from a different angle.
  • The strategy session with The Business Allotment was probably the best decision I could have made while I was in the start up phase.
    Angela Thompson, Funky Fingerprints
  • A fresh approach to selling and how to work on your brand's story.
    Lia Parkinson, Office on the Net

Brand and Deliver

Is your brand and what it stands for delivering for your business?

Your brand is not your logo. Your brand should be something that is woven throughout your entire business, reflecting in what you do and how you do it, as well as how you talk about your business. Your brand can be a powerful asset to your business, if you know how to make it deliver for you. This module is all about helping you to understand what your brand stands for and what lies at the very heart of your business and ultimately, creating brand values for business. Because once your brand is delivering, it can help capture customers and win loyalty, give you stand-out in your market and a whole lot more.

Who's it for?

  • Any business that lacks a unique identity
  • Businesses that struggle to stand out in a crowded market place
  • Businesses that struggle with customer loyalty
  • Any business where staff can't answer the question: what do we stand for?
  • Businesses that want to give customers a real reason to engage with them

What you get?

  • A highly practical session packed full of brand insights
  • A series of unique tools designed to uncover just what your brand stands for
  • A brand template that you can use to make a difference immediately
  • A way to engage staff and customers in a fresh new way
  • Practical ideas to help you make your brand come to life within your business

Similar training modules that you just NEED to know about...

Creating business values that count

Setting the organisation's values can be one of the most valuable things you can do to provide a strong foundation, a coherent culture and shared direction.

Marketing with Muscle

Marketing with muscle is not about big budgets: it is simply about understanding how to talk to each of your customer types with the right message in the right way.

The Business Growth Package

This two-day workshop brings together for the first time all of The Allotment's most effective business planning and growth tools in one place, so that you can create the framework and plans you need to achieve the business growth that you want.

Creating a Bold Business Vision

Creating a bold business vision is essential as part of your planning to give your business momentum for growth