Brand It, Tell it, Sell It
Myself and co-trainer Glen Williamson believe this sales training course is the most comprehensive one-day course you will ever attend and it will transform the Brand It, Tell It, Sell It
BRAND IT: learn how to talk meaningfully about what you do and build a foundation for your sales based on brand values and what you really stand for as a business.
TELL IT: Create a unique brand story that communicates precisely the what, why and how of what you do, designed to engage your prospects at a deeper level. Understand your customers like never before and learn how to combine your story with theirs.
SELL IT: with our sales training, understand the ultimate sales mindset that leads to consistent, predictable sales and the four Phases of the sale for maximum impact at every sales conversation.
Who's it for?
- Business owners who need to start engaging prospects at a deeper and more sustainable level
- Business owners who want to bring their brand story to the centre of the the sales process to attract like-minded prospects who stay
- Sales teams that need to transform the way they sell to ensure more predictable, consistent sales
- Start ups who want to build a fantastic platform from which to grow their business
- Businesses who want sales training that will allow them to sell with integrity and build long-term customer relationships
- Businesses who are looking for sales training that will expand the customer sectors into which they sell
- Businesses who want to learn the stories they should be telling each customer type
What you get?
- Tools to help you create a brand story that will help you sell
- The Brand Values Compass
- A unique customer analysis framework
- The Lifetime Customer Analysis Matrix to help you identify your most potentially profitable customer types
- Sales training based on the 4 Phases of the Sale framework
- Insights into how to influence buying positions
- An approach to creating Value Conversations
- The 3 must-have sales conversations
- And so much more...